• Write Compelling Event Descriptions

    Your event description should do more than list the details—it should compel people to show up. In this copywriting-forward session, we’ll share techniques to write descriptions that inspire curiosity, answer their biggest questions, and increase registrations. When you do it wrong, your description will be vague and uninspiring. Or, you’ll simply set the wrong expectations […]

  • Tools for Content Planning 🪄 (Part 3)

    You’ve got so many ideas for content, so how do you organize them?!?! This workshop is building on previous sessions where we’ve brainstormed ideas – so now it’s time to get them into a content schedule. ​Publishing consistently has eluded me for over a decade – and for some reason it’s a wall I keep throwing […]