Website Strategy & Roadmapping

Know the time, cost, and value of your next project. Before you start.

Roadmapping gives you the full map ahead for just $1,500

Considering a new project, but uncertain on the cost or timeline?

A Roadmapping Project reduces risks and gives you a map to guide you down the path of a successful project.

Proposals for projects that aren't given this level of attention are guesswork at best, and can result in a costly project that doesn't really represent your vision or get results.

A Roadmapping Project is the perfect starting point. Your project gets all the research, planning, and attention that you can expect from a paid consulting project.

Some things to consider before considering a website or marketing project proposal lacking adequate research:

What if the timeline is longer than you’re looking for?
What if the steps are more complex than you’ve planned?
What if there are additional costs you didn't forecast in the beginning?
What if you don’t enjoy working with the agency you hired?

The last thing you need is an expensive project contract that doesn't move you towards the outcomes you’re looking for.

How can you reduce the risk of a project contract?

Understand the cost to reach the outcomes you’re looking for
Have clarity on the timeline for your project and the milestones along the way
Understand the steps involved, individually and collectively
Build a relationship with a consultant who prioritizes understanding your business and recommending the right solution for your particular situation

Presenting, a Roadmapping Project

A Roadmapping Project is an opportunity for the two of us to meet, discuss your current situation, review the outcomes you’re looking for, and determine the best options to get you moving from where you are to where you want to be.

Of course, the kinds of projects we're talking about are web design, copy writing, online course set up, and email marketing campaigns.

A Roadmapping Project gives you a map with scenarios for how your idea could play out – a clear set of options and recommendations so you can make choices that move you toward your goal.

There are a number of benefits to start our work together with a Roadmapping Project:

Benefits of Starting With Roadmapping:

The first step is bridging the gap between the outcomes you have in your head (more traffic, more sales, increased revenue, better image) and the specific projects to implement.
You walk away with a handful of new ideas (as a result of us working together) that will get you even closer to the outcomes you’re looking for.
You reduce the risk surrounding your project by discussing the outcomes you’re looking for, your current situation, and any risks or assumptions surrounding the project.

When we work together on a Roadmapping Project for your business or organization, we’re working together to provide you with expert advice and direction.

My job is to give you direction on your project so you know if what you’re planning on doing is what you actually need to do.

At the completion of the Roadmapping Project, you’ll receive a number of deliverables to help enhance your understanding of the project you need:

Project Deliverables:

An overview summarizing the major takeaways from our meeting and your strategy for getting a return on investment for your website.
A recording of our conversation for you to reference.
A written report offering my insight and expertise on the best options for your website.
A proposal for implementing the best options for your business or organization.

Are you ready to get expert insight into the outcomes you’re looking for in your website?

Start by scheduling a quick 15 minute call to discuss your project outcomes and see if we're a good fit or if I should refer you to someone who can help.

If we both feel working together would be a good fit, you’ll pay for the Roadmapping Project ($1,500) and I’ll send over more information and next steps.

→ Start with a free 15 minute call

FAQS

How does a Roadmapping Project work?

Once you pay, you’ll receive a questionnaire to fill out about your business, the outcomes you’re looking to achieve, and the situation you’re experiencing.

After that, we’ll schedule a time for us to have an in-depth 60-minute ‘Working Session’ conversation about your business.

We’ll discuss your business, the situation you’re experiencing, and the outcomes you’re looking for.

On the call, I’ll contribute my insight to your available options and answer any questions you have. After our call, I’ll research the situation you’re experiencing and the outcomes you’re looking for.

I’ll put together a report for you and your business. In this report, I’ll summarize the major takeaways from our meeting and contribute my insight and expertise to the different options at hand for your business and best path for you to follow to achieve your intended outcomes.

You can expect to receive your report within 7 business days of our meeting.

What’s unique about a Roadmapping Project?

Unlike other agencies who offer a free consultation before sending you a proposal, with a Roadmapping Project you’re assured that our work together gets the same attention that any other paying project receives.

Additionally, you can rest easily knowing that my recommendations on how you should proceed are based on a detailed discussion about your business, your goals, and your current situation. This allows me to fully understand the situation you’re experiencing and the outcomes you’re looking for.

A ‘free proposal’ without necessary research is, at best, guesswork. At worst, it could lead you into an expensive project for something you don’t even need.

How much do other projects cost?

Website projects can be anywhere from $5,000 - $50,000 depending on the scope of what we’re building. Roadmapping is important for identifying the best way to work with the budget you have.

A Roadmapping project is that measured approach. Doing the research needed to have a successful project will go a long way.

Take Action Now

Roadmapping Projects are only $1,500

If you want a plan that will help us both understand the right steps to take to help you achieve the outcomes you’re looking for, you’ve come to the right place.

A Roadmapping Project is an easy way for us to review the outcomes you want to achieve and discuss the options for you to get there.

The number of open spaces for client projects is limited, and the only way to get started is with a Roadmapping Project.

To recap, this is for you if you want

A clear plan of action
To reduce the risk around your project
To dedicate appropriate research and planning to your project

To start, book a 15 minute call to discuss your project. We’ll decide if a Roadmapping project is a good fit and confirm our first full Roadmapping call.

→ Book a 15 Minute Call to discuss

My goal in this first meeting is to determine if working together is the right investment for your business, not to hard-sell you on something that you don’t need. I look forward to hearing from you and learning more about your project.

Sincerely,
Ryan Clover
Maple Creative